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Andy Larsen, Boelter+Lincoln 

Phone: 414-271-0101 Cell: 414-840-0891 

E-mail: alarsen@boelterlincoln.com

FOR IMMEDIATE RELEASE

GOVERNOR'S COUNCIL ON TOURISM TAKES TAKES MEETING “ON THE ROAD” TO SOUTHWEST WISCONSIN

MADISON, Wis. (May 5, 2008) - The Governor’s Council on Tourism will bring their bi-monthly meeting to the southwest corner of the state May 7-8, 2008. The meeting includes a tour of the region on Wednesday, May 7 with stops at Villa Louis State Historic Site and the new National Brewery Museum in Potosi. Thursday, May 8 the council will hold its regular meeting at Lancaster City Hall. Click here for the full council meeting agenda. The public and press are welcome to attend.

The Governor’s Council on Tourism advises the Department of Tourism Secretary on matters relating to tourism, including assisting the Secretary in formulating a statewide marketing strategy. The council consists of 14 members appointed by the Governor that serve 3-year terms.

WEDNESDAY, MAY 7

1 – 2 p.m.

Reception at Villa Louis State Historic Site

521 N. Villa Louis Rd

Prairie du Chien

Brief program includes Prairie du Chien Mayor Karl Steiner, Prairie du Chien Chamber of Commerce Director Robert Moses, Tourism Secretary Kelli A. Trumble and Wisconsin Historical Society Director Dr. Ellsworth Brown.

2 - 3 p.m.

Tour at Villa Louis for Tourism Council and staff

Villa Louis is the 1840’s Victorian estate of Hercules Dousman, a wealthy fur trader and frontier entrepreneur, and is now a State Historic Site. The home has been meticulously restored to its 1890’s appearance and is open to the public.

4 – 4:45 p.m.

Tour of the National Brewery Museum

209 South Main Street

Potosi

Scheduled to open June 2008, the National Brewery Museum offers changing exhibits covering the history of beer in America, a transportation exhibit that captures the history of the local brewing industry and a Great River Road interpretive center. In addition, the Potosi Brewery, which operated for 120 years, will re-open as a microbrewery and restaurant.

4:45 – 5:30 p.m.

Reception and program at the National Brewery Museum

Brief program will include Village President Frank Fiorenza and Tourism Secretary Kelli A. Trumble.

THURSDAY, MAY 8

9 – 9:45 a.m.

Coffee with the Tourism Council at Lancaster City Hall

Council Chambers, 3rd Floor

206 South Madison Street

Lancaster

Brief program features Mayor Jerry Wehrle, Tourism Council Chair Deb Archer, Tourism Secretary Kelli A. Trumble, and the Grant County Tourism Council.

10 a.m. – 2 p.m. Governor’s Council on Tourism Meeting

Lancaster City Hall

Council Chambers, 3rd Floor

206 South Madison Street

Lancaster

At 12:45 p.m., Council Chair Deb Archer will host an open discussion with local legislators and the Governor’s Council on Tourism to discuss tourism issues of interest or concern in the region. Senators Dale Schultz and Dan Kapanke are scheduled to attend.

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