TRAVEL NEWS BRIEFS

Sarah Klavas Entering Certified Public Manager Program 

Marketing Director Sarah Klavas has been selected to enroll in the Wisconsin Certified Public Manager Program (WCPM) administered by UW-Madison. The nationally accredited management development program is geared specifically for managers in federal, state, and local government and in tribal and non-profit organizations. WCPM consists of three phases totaling 300 instructional hours. Seminars and workshops cover resource, personnel and organizational management, public policy, and strategic planning for senior managers in public administration.

Welcome New Tourism Staff 

The Department welcomes two new staff members. Laura Muenich, the new Budget and Policy Analyst, joined the Department in mid-October. She comes from the UW System where she had extensive experience in budgeting and finance. Our newest addition is Sarah Pischer, who has accepted the position of Northern Economic Development Consultant, succeeding the retiring Ruth Goetz. Most recently, Sarah was the Director of Tourism for the Minocqua/Arbor Vitae/Woodruff Chamber of Commerce. The Department will relocate the northern office inside the Wisconsin Welcome Center in Hurley. Please help us welcome Sarah and Laura to their new jobs with Tourism.

Golf Wisconsin License Plate 

On Sale Now Starting this week, golfers can display their love of the game and support junior golf programs at the same time when they purchase their very own "Golf Wisconsin" license plate. The classic white license plate carries the distinctive Golf Wisconsin logo and the phrase "Support Junior Golf" and will cost an extra $25 per year. Seventy-five percent of the funds raised by the plate sales supports junior golf programs and the remainder goes towards the Department's efforts to promote golf. A Golf Wisconsin license plate application is available online at travelwisconsin.com/golf or can be obtained at Wisconsin Welcome Centers and Department of Transportation offices.

Seasonal Welcome Centers Shuttered for Winter 

Effective November 1, the seasonal Welcome Centers in Genoa City, Grant County, Prairie du Chien and Marinette will close for winter. They will reopen April 1, 2007. Please do not ship brochures or visitor guides to these centers while they're closed, as packages will automatically be returned. Be assured that come spring, the seasonal Welcome Centers will place orders for your guides and brochures. The remaining centers open year round (Kenosha, Beloit, La Crosse, Hudson, Superior and Hurley) will accept your materials anytime.

Lake Michigan Edition of the Birding Guide Available Soon 

The third edition of the Great Wisconsin Birding and Nature Trail Guide will be available to the public on Nov. 20. The trail itself covers eleven counties that border Lake Michigan from the shores of Rock Island State Park in the north to the Chiwaukee Prairie in the south. The guide makes it easy for birding enthusiasts to find their feathered friends with driving directions, maps, bird and wildlife descriptions, and contact information for 64 birding hot spots along the lake. Travelers can order the free guide on travelwisconsin.com or by calling 1-800-432-TRIP or stopping in a Wisconsin Welcome Center.

UW-Madison Offering Marketing Classes 

The UW-Madison Small Business Development Center is here to help with your professional development by offering several upcoming marketing sessions. All sessions take place at Grainger Hall on the UW-Madison campus.

Insider Secrets of Effective Advertising and Public Relations 

Thursday, November 9, 8:30am - Noon

 

Marketing Communications For Results 

Thursday, November 16, 8:30am - Noon

Complete descriptions of what's covered in each session, along with pricing and other details is available at www.uwsbdc.org/estamarketing.htm or call 608-263-7680 for more information.

Upcoming Meetings 

Meetings & Conventions Committee: Friday, Nov. 10 at Noon. Tourism Offices.

Governor's Council on Tourism: Thursday, Nov. 16 at 8:30 am. Tourism Offices.

Joint Effort Marketing Committee: Thursday, Nov. 16 at 2:00 pm.  Tourism Offices.

Statewide Travel Green Wisconsin Certification Meetings: Thursday, November 9 at 5:00 pm at the Mineral Point Comfort Inn.

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